This report presents the strategic thinking and proposed stages of development of the Better Volunteering Better Care initiative, as a result of its work during its first year. The document outlines the proposed steps forward for the initiative, including idea generation and development and participant mapping to achieve desired change. The report highlights the main goals of the initiative: (1) expert-driven structural change, (2) volunteer-led behaviour change, and (3) locally designed product innovation. The report also describes additional proposed intervention areas of the initiative. The report concludes with an overview of the planned strategic approach of the initiative.